Why FlatBox is a Cool Lunch Box to Take to School

In our boring, humdrum adult lives, many of us have forgotten the pure exhilaration of sporting a cool lunch box. Back in the good ol’ days of grade school, you defined yourself with all kinds of style choices and accessories. Your lunchbox said a lot about you — were you simple and elegant, or did you prefer the luxury lifestyle? Did you like showing off your favorite color, or your favorite cartoon? Decisions, decisions, decisions.

If you’ve graduated to parenthood, you now have the power to endow your child with a cool lunch box of their own. But much like the Fortnite dances kids do these days, the YouTubers they follow, and the toy fads that fade in and out as quickly as fidget spinners, you might not have the same tastes that young children have in 2019. Don’t worry, we’ve got you covered.

Here are the features that will make for the coolest lunch bag in school:


So, it’s not like other kids will be looking at your son or daughter and be thinking, “wow, they’re so cool, they have an insulated lunch box! I wish I was like them!” But, it’s important to remember that we’re in 2019 now, and in 2019, being healthy is cool.

Natural ingredients are in! Junk food is out! Being healthy is all the rage now, and even if other kids at school don’t think it, you know the truth — you know how bad your metabolism will start to wreck you later in life, so you want to do them a favor by packing nutritious lunches.

One of the best ways to ensure that your child will actually eat the healthy food you pack for them is if it tastes fresh. Temperature has a lot to do with this; if food is meant to taste cold or hot, it’s best to keep it in that state instead of eating it lukewarm.

A lunch bag such as the FlatBox is perfect for kids in school because it has insulating properties which will be sure to keep the food how you want it, potentially preventing your kid from bumming off their cafeteria-shopping classmates.

Solid Colors

We know your kid loves Fortnite. They all do. Or is it Pokemon? Wait, no, Marvel movies are all the rage now, right?

Look, let’s face it — kids change their tastes faster than the weather changes. Sure, you could consider getting them a sweet lunch box that’s branded with their favorite movie, video game, or TV show, but are you really doing them any favors? The day will inevitably come when they come to school with a lunchbox sporting something that’s just not “in” anymore. The shame! The horror!

Going with licensed lunch box is high-risk, high-reward. Sure, you’re the coolest savant in the world when you’re packing an Infinity War lunchbox, but that cool factor will drop off a cliff once the sequel comes out and renders it obsolete and totally lame.

But here’s the truth — good ol’ fashioned colors never go out of style. Consider getting a FlatBox lunch bag for your kid, which have elegant simplicity, containing just two colors each. From an aesthetic standpoint, these neoprene lunch bags will be in style for far longer than other ones that are plastered with superheroes, Jedi, zombies, and wizards.


If you want to regale your child at night with stories about your amazing Arctic Zone lunch box you had in school that had its own dedicated container on the bottom for sandwiches, save it — you’re just going to put them to sleep. You know what’s cool these days? Features! Gadgets! Gizmos!

Lunchboxes shan’t merely be used to just hold lunch now. You’d better hope they can charge your electronics, sing to you, do your homework for you, or any other manner of deluxe features. This is 2019, after all — we’re in the future, so we need futuristic lunch bags.

In terms of cool, features, we’d be remiss not to mention our magnum opus of lunch bag design — the FlatBox, which can fully convert into a placemat in seconds! The Flatbox zips up on four sides to make a practical neoprene lunch bag which can store a sizeable portion of food. When you’re ready to dine, you unzip and you’ve got a nice, square-shaped mat to eat on, allowing you to eat anywhere you want.

At school, this will no doubt elevate your child to cool city. Where all the other schmucks are limited to eating on tables, your kid’s FlatBox will allow them to eat anywhere they want. How exclusive! How intriguing! They will, of course, be the talk of the town.


You know what’s also cool? Not getting sick, or purposely exposing yourself to allergies. This, once again, isn’t really a factor that most of your child’s peers will be looking for, but it’s important nonetheless. This especially true if your child has severe allergies — it’s a rule of thumb that living is generally preferable and much more cool than dying.

We’ve got good news and good news. The good news is that our FlatBox neoprene lunch bags are the most germ-free option on the market, due to their ability to be machine-washed in between every use. And the good news is that they’re affordable, easy to use, and stocked with the other positively cool features on this list.

If you’ve ever hand washed a lunch box before, you know it can be a pain. Bags and boxes are awkward to scrub, and when icky sticky gunk gets caught in the corners and seams, it’s an exercise in frustration to get it all out.

All you need to do to wash the FlatBox is to toss it into the wash. Furthermore, it provides a healthy eating space when your child is actually eating, due to its placemat capability. Is that cool, or is it cool?

Light and Collapsible

You know why you don’t see metal rectangular lunch boxes anymore, like the ones your grandparents used to use when they weren’t walking uphill both ways to school with hot potatoes in their pockets? It’s because carrying around a metal box everywhere you go isn’t very fun or practical, especially when it’s empty for half the day.

We’re in the future! Form factor is in. We need everything to be as foldable, portable, thin, and unintrusive as possible. As it turns out, there’s no better candidate for this then — you guessed it — the FlatBox. Our lunch bags are made of a neoprene material which is lightweight, flexible, and foldable. Its soft form makes it more damage resistant, and when your child is done with lunch, they can easily fold it up and throw it in their backpack, instead of lugging around a heft container that they may or may not forget at the bus stop.

FlatBox – The Coolest Lunch Box Around

And there you have it — we’ve given you the bona fide recipe for uninhibited coolness. There’s no better lunch box for your child to bring to school than the FlatBox, which is why we invite you to browse our selection today!

We have several models of FlatBox lunch bags available. Whether you want our classic model, the larger Plus version, the wide Bento container, or the Drinx version which has a handy bottle holder, you’re bound to find something that’s perfect for your kid. Get your Flatbox today and give your son or daughter a one-way ticket to cool town.

Why FlatBox is a Perfect Picnic Bag

Everyone needs to experience a perfect picnic at least once in their lives. For many people, going outside and enjoying their meal in the cool shade and radiant sunlight is a common destressing activity. For others, it might be an activity that’s seldom-performed or done as a novelty on a date.

One thing that can be frustrating about picnics is the storage situation. You want to keep all your food secure, and either warm or cold depending on its nature. But food isn’t all you need — ideally, you’ll also want a surface to eat on, utensils, and some drinks. Most lunchboxes don’t accommodate all this very well, and you’ll most likely end up having to bring a backpack to hold it all.

However, that’s no longer the case — our patented lunch bag, the FlatBox, has been making waves in the media lately, being praised as the lunch box that really can do everything. In fact, the Flat Box is arguably the best possible picnic bag you can find. Let’s look at a few reasons why:

The FlatBox Can Convert Into a Sizable Placemat


Though our FlatBox products have many unique benefits, the biggest and most unique of them all is the placemat functionality, which you’ll get with any model of FlatBox. This is the defining feature of our unique neoprene lunch bags, and once you get used to it, you’ll never want to use a different container again.

Converting your FlatBox into a placemat is easy, and takes only seconds. All you have to do is unzip each of the four sides, and it will turn into a placemat right before your eyes!

There are, of course, plenty of advantages to having a placemat while you eat.

  • Avoid Germs and Allergies: Eating without a plate or mat is like inviting germs to come dine with you. Unless you’re holding your food the whole time, you’ll have to put it down somewhere. This means you have to keep everything in tupperware or baggies, and sometimes they don’t play well with the terrain you’re sitting on. This also leaves them open to bugs who might want a delicious bite of whatever you’re eating.
  • Having a Shared Space: Packing plates is not only awkward, it kind of defeats the purpose of having a picnic. Not entirely, but there’s definitely something that’s lost in translation when you’re not able to keep your food in a shared space. The FlatBox provides a 17- by 17-inch dining area, or 20- by 20- inch space if you opt for the FlatBox Plus!
  • Easier Storage: Yes, bringing plates or a blanket is a viable option for picnics, but they both have their drawbacks. Plates are awkward in a backpack or container, and risk being damaged if they’re mishandled, while a blanket or sheet takes up a lot of space in whatever you’re packing. Because the FlatBox is a placemat and a lunch bag combined together, you waste no storage space in packing.

The FlatBox is Machine Washable


This is the other great perk of our FlatBox product line. Each and every one of them is completely machine-washable, allowing you to clean your neoprene lunch bag as much as you want.

Washing a lunchbox can be an exercise in frustration. Many of them are peculiarly shaped, making it difficult to scrub the corners if something inside happens to spill. There’s nothing worse than an accident happening in your lunch bag and feeling its sticky residue every time you take food out of it.

Even if washing a normal lunch bag is easy, it’s sure not very fun and with time being one of our most valuable commodities, why take several minutes scrubbing down a lunch box if you can just toss it in the wash?

Anyone who is a parent can surely relate to the tedium of having to constantly wash a lunch bag. Children aren’t always the most sanitary little people, and their childlike carelessness can cause them to unintentionally create messes in their lunch boxes. This is just a natural aspect of childhood, but we definitely welcome an easier way to clean if it’s available!

On top of making the cleaning process easier, a machine-washable lunch bag also has the benefit of being completely allergen-free every time it’s used. If you’ve thrown it in the wash, you don’t have to worry about leftover bacteria, microscopic allergens, or any other irritants that could be lingering in a lunch bag. You can guarantee yourself cleanliness and if you have food allergies, you’ll know of how much of a boon this is.

The FlatBox is Flexible and Lightweight


Another great advantage to the FlatBox is its neoprene material. This makes it especially ideal for picnics because it leaves you with a virtually weightless container after all is said and done.

The neoprene material of the FlatBox can be easily folded, so if you no longer have any contents to store inside of it, you’ll barely notice its presence. Even if you choose not to fold it, the material is so lightweight that it’s not a burden at all to carry around. This opens up your opportunities for traveling with your FlatBox.

Wherever there is a picnic, there is more than likely a park or other nature surrounding it. What good is a picnic if you can’t stick around to enjoy the beauty? Unfortunately, this is a tiresome task if you’ve brought one of those novelty picnic baskets. It’s cute, yes, but awkward to carry and certainly not practical to hold while you’re hiking around nature.

It’s not the end of the world if you have to carry around a large container, but why face the possibility if you have the option of packing something that’s lighter, easier to use, and more effective?

The FlatBox Gives You Options


Finally, the best thing about the FlatBox is that it has multiple varieties, and you can choose one which appeals the most to you!

  • FlatBox: The standard FlatBox is our original product, and is exceedingly simple and elegant in design. It holds a good-sized lunch and unfolds into a 17- by 17-inch placemat.
  • FlatBox Plus: The FlatBox Plus is like the original, only it holds more food! We don’t have to tell you why this would be great for picnic purposes — it all but ensures that you’ll have more than enough space for a yummy meal for two.
  • FlatBox Bento: The FlatBox Bento is similar to the original model, only it takes a different shape in its lunchbox form, being more stout and wide, as opposed to taller and narrow like the normal FlatBox. This is great if you need more horizontal packing space.
  • FlatBox DrinX: If we had to vote for the best candidate for “perfect picnic bag,” the FlatBox DrinX would be it. This one unfolds into a 20- by 20-inch placemat just like the FlatBox Plus, but it also has the added benefit of including a drink holder. This means you not only get the extra packing space, but you can also bring your favorite drink in a bottle without having to hold it the whole time or stuff it inside the lunch bag! That’s what we like to call a “win-win” situation.

Order a FlatBox Picnic Bag Today


No matter how you look at it, you have something to gain by getting a FlatBox. If you frequently go on picnics, you’ll have a better, easier-to-use container than whatever you’ve been using. If you don’t go on picnics, well, now you’ll have a reason to!

We have several different FlatBox models in an assortment of various colors, so we know you’ll be able to find one that’s to your taste. Whether you’re a working adult or sending your child to school with a cool lunchbox, the Flatbox is perfect for anyone. Order yours today!